Hashtags and trending topics are generally viewed as something of a global effect. While many hashtags are used to indicate the current activity of a Twitter party (such as #travelskills) or a current bashtag trend (#iamgoogle for instance), many more are used simply to communicate on a local level. In your town right now people […]
Social media has created a wealth of opportunity for folks of many different walks of life. Doing business online has become something of a multidimensional appropriation of marketing, psychology and sales. That being said, time and time again we are shown that while social media can be used to do great things, it can also […]
Congratulations. You’ve just finished a killer social media campaign. Your director of marketing is patting you on the back, his firm black hair brushing gently against his well manicured hands as he breaths of sigh of relief. The CMO will be happy with the performance of his department. There was tons of interaction on social […]
Another major sporting event is about to kick off, so no doubt brands are stacking the papers (proverbially) in their latest marketing campaigns surrounding March Madness. If you aren’t a sports fan, then you might just know the term and not the sport. The sport is college basketball and if you are a brand, it […]
So how did Super Bowl hashtags do in the final analysis? Who were the big winners? We took a look at the Hashtracking Super Tag Leaderboard for more insight into how the day played out for top dollar advertisers. Big Brand Advertising and the Super Bowl have been inseparable for decades. But in the last […]
Have you ever sat and watched a TV show and wished, “if only I could share this moment with my friends?” Well now you can, even if they’re not in the same room with you, on Twitter, by using a Hashtag. Everyone from established groups to ordinary Twitter users are using Hashtags to find communities […]
This week on Twitter the Hashtag #WhyIHateInstagram was a trending tag. Ironically, the top complaint of users tweeting with the #WhyIHateInstagram trending hashtag, was the seemingly pointless use of too many hashtags. Hashtags originally became popular as a way to group topics, and create conversation threads. But not all hashtags are used this way, and […]
If you’re new to the Twitter world, or even if you’re not, you may be wondering, “Just what is a hashtag?” The term hashtag may imply a complex meaning, but the answer is actually very simple. A hashtag is just a word or group of words with the # (pound sign) in front of it […]
