Amy Oztan, founder of SelfishMom.com, is a full-time blogger and writer. Amy also co-founded a podcast covering blogging and technology topics at BloggingAngels.com. Amy was named Babble.com’s Funniest Mom on Twitter for 2010 (@SelfishMom) and was on WorkingMother.com’s list of the fifteen most powerful women in social media. Amy has appeared on panels at the SheStreams Conference, BlogWorld East, Time To Play, and CE Week in NY, speaking about podcasting, maintaining integrity while writing sponsored posts, and best practices for working with bloggers. Originally from Buffalo, Amy now lives in a spooky brownstone in Brooklyn, NY with her husband, two children, and cat.
Q: What hashtags do you follow?
It depends on what I’m working on. #DisneySide, #GoT, and #MoreysPiers are a few from this weekend.
Q: What are your favorite hashtags to use?
#Typical – usually when making fun of my family. And #KitKat when talking about my cat. Otherwise it depends on what I’m working on or doing.
Q: What platforms do you use or track hashtags on?
Instagram, Twitter, and Facebook. Sometimes Pinterest. And, sadly, they slip into emails sometimes – but only when I’m writing to people who will “get” it. Hashtags have become such a handy shorthand!
Q: What insights do you gain from using hashtags and how do you execute on that insight?
I can see how much of an impact I’m having. When a brand hires me they want to know that their message is getting out, and a Hashtracking report helps me do that. I can use that insight to get more work!
Q: Do you have a personal hashtag for your brand, business, or chat? If so, what is it and what can you tell us about it?
Not really. It changes depending on the topic.
Q: Is there a hashtag you’ve used that made a difference for you, your client, or the world?
I think the one I’m most proud of was #KiddeSafety – I hosted a couple of twitter parties for Kidde and we raised awareness about home safety in a big way. Such an important topic.
Q: Is there a hashtag you wish you’d tracked?
Only out of jealousy.
Q: Do you have a hashtag habit? Any tags you tend to use/abuse too much?
I don’t’ think I’m too much of an abuser. I do hate seeing posts with lines and lines of hashtags though. That tends to happen a lot of Facebook. So obnoxious. And please people, if you’re going to use a long hashtag, capitalize the first letter of each word! Otherwise they’re just too hard to figure out.
Well, look at that: You asked me about something I do wrong and I turned it into a criticism of other people’s habits. #Typical.
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