Baristas and their Fiancés Call to #BoycottStarbucks

boycott starbucks

Planning to pop the question over the holidays? While you may be putting the diamond on her finger under the mistletoe, if she works at Starbucks, she’ll be taking that ring off the next day before she heads back to work.

Starbucks in complying with FDA and state laws has banned jewelry with stones worn by its baristas. So the intent is not to ban engagement rings, but all jewelry with stones - watches, bracelets, rings. This lead to a spike recently in the #BoycottStarbucks hashtag.

Starbucks has been at the center of controversy over the past few weeks and we see frequent spikes in the hashtags with breaking news.
There is no shortage of love for the coffee shop and the November 1 return of the Red Cup created a flurry of coffeelove with the #redcupcontest with thousands instagramming their first Red Cup purchase of the season.

So who’s giving up their Peppermint Mochas? Our guess is not many, but it will be interesting to see if this picks up momentum through the season.

About Ciaran Blumenfeld

Ciaran Blumenfeld is a serial entrepreneur with a pedigree in marketing & advertising. She's one of the original co-founders of Hashtracking. She enjoys a strong, engaged personal social media presence with footholds in the parenting, lifestyle and travel markets. As a marketer Ciaran can be found overseeing multi-platform digital campaigns from strategy to execution. This is when her geek side shows.
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